THE ROLES OF THE ESTABLISHMENT OF MASS MEDIA AND IDEOLOGICAL COMMUNICATION IN NIGERIA

Isaac Olajide Fadeyi (PhD), Olarewaju Olaoye Abiodun

Abstract


This paper discusses the roles of the establishment of mass media and Ideological communication in Nigeria. Communication has been used to transmit human history from one generation to the next. This has been divided into phases related to local and global ideologies, politics, social issues, and religion. Being the highest means of dissemination between two parties, the establishment of ideological communication has been a spontaneous action since interaction occurs among various professionals, skilled, semi-skilled, and unskilled personnel. To a very large extent, ideology in communication has continued to shape daily actions as well as inaction even in governance, religion, culture, linguistics, psychology, marriages, politics, and economy. Previous studies have contributed to the body of knowledge of literature, via findings, discussions, recommendations as well as policy interventions, be that as it may, an effort is yet to be made on the establishment of mass media impact on ideological communication in Nigeria. With the descriptive method, this study adopts secondary sources, that is, internet sources articles, journals, books, and social media platforms of data for its review in the last decade.


Keywords


Roles, Establishment, Mass Media, Ideological Communication, Nigeria.

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Copyright (c) 2023 Isaac Olajide Fadeyi (PhD), Olarewaju Olaoye Abiodun

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 ISSN (Print):   2695-2319

ISSN (Online): 2695-2327

 

 

   

 

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.